Four storefronts.
One chat thread.
Restaurant, fashion, pharmacy, grocery — the same Hawa catalog flow, dressed for each seller. Real product photography, real prices in EGP, paid by InstaPay.
Order something. Right here.
A live walk of the real flow — chat entry to receipt. Pick a seller, tap the message CTA, and place an order end to end. Choose InstaPay at checkout to continue into the payment experience.
Cairo Burger Co.
Smash-burger kitchen in Zamalek. Banner carousel, saved addresses, a searchable menu and an item screen that carries size, extras, a kitchen note and quantity.
Marketplace, or your own line.
Sellers choose how customers arrive. On the Hawa Marketplace the first layer is discovery — cuisines, restaurants, then your menu. On a dedicated channel, your own WhatsApp number opens straight into your menu. Everything after the menu is the same funnel. Try both with the Storefront toggle above.
Discovery first.
The customer chats with Hawa's number. Layer one is the directory — cuisines, then restaurants, then the restaurant's profile and menu. New sellers borrow the marketplace's traffic.
The menu is layer one.
The customer chats with the restaurant's own number — the one on the table QR. No directory, no competitors one tap away: the flow opens straight into the menu. The seller owns the relationship.
The full funnel, screen by screen.
All thirteen screens of each journey, in routing order — the same anatomy as the production Flow JSON (v7.3). Scroll each row sideways.
Cairo Burger Co. — order food in chat
Smash-burger kitchen in Zamalek. Banner carousel, saved addresses, a searchable menu and an item screen that carries size, extras, a kitchen note and quantity.
Sole Souq — sneakers in chat
Sneaker boutique in Heliopolis. Category → product list with prices on the right, a detail screen with a photo carousel, EU sizing and colorways — the same anatomy as the real shoe-catalog flow.
El Shefa Pharmacy — medicine in chat
Neighborhood pharmacy in Dokki. Same funnel, plus the pharmacy-only steps: prescription photo upload on the item screen and an opt-in for a pharmacist call before dispatch.
Souq Fresh — groceries in chat
Daily-fresh grocer in Maadi. Aisle browsing, per-item ripeness and substitution preferences, and a basket that mixes produce, dairy and bakery in one checkout.
The first order earns the second.
What changes between a customer's first order and every order after — and how the InstaPay pay-by-link closes the loop without leaving the conversation for more than one tap.
Nine steps — once.
A new customer scans the QR, says hi, adds an address, pays by InstaPay link. Every step they complete is saved: address, phone, payment preference.
Four steps, forever.
The seller owns the number now. One re-engagement template, the last order pre-loaded, payment remembered — repeat orders take under a minute.
Nothing here the client can't render.
Every screen is audited against Meta's WhatsApp Flows component reference (Flow JSON 7.3) — the caps below are respected throughout. Right column: the only visual stand-ins, and what they map to in production.